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Definitions of "Partnering Intelligence, "Smart Partners," and other partnering concepts
See partnering terminology

First step in building an effective internal or external partnering solution:
Assess your personal or organizational partnering capabilities

Like constructing a building, creating a successful partnership requires using a blueprint or model.
Read about a proven partnering model built on a partnering culture

Our Strategic Alliances

We partner with others to offer our clients additional products and services to increase their partnering capacity. We appreciate these strategic alliances and encourage you learn more about partnering from the content on their Web sites. Our strategic alliance partners include:

ROI Consulting and Implementation
Free Spirit Publishing
Jivaro CXO
People Architects
New Leaf
CEO Refresher

 ROI Consulting logo





ROI Consulting and Implementation http://www.roiconsulting.us 

With more than 40 years’ combined experience, the founding partners of ROI Consulting and Implementation have faced business challenges across many industries including transportation, retail, manufacturing, law, and financial services. Each situation is unique, requiring the application of creative and innovative solutions to positively impact the bottom line.

Specializing in acquisition integration, strategic planning, implementation, culture change, executive coaching, and the development and delivery of high-potential leadership development programs, the consultants at ROI are prepared to meet your business challenge at any phase of your organization’s lifecycle.  If you’re ready to go from improving your business results to maximizing them, we’re ready to help—because at ROI Consulting and Implementation, maximizing results is our focus! 


 Free Spirit logo





Free Spirit Publishing http://www.freespirit.com/partnering_intelligence/   

Free Spirit is the leading publisher of learning tools that support young people’s social and emotional health. Everyday life presents many challenges for kids, from home to school to the wider world. No matter how many choices and changes young people face, our mission of some 25 years remains the same: to help children and teens think for themselves, succeed in life, and make a difference in the world.

Based in Minneapolis, Minnesota, Free Spirit Publishing is known for its unique understanding of what kids want (and need) to know to navigate life successfully.  A former classroom teacher and gifted-education specialist, Free Spirit founder Judy Galbraith remembers looking in vain for kid-friendly information that addressed the real-life issues her students faced. In 1983, she made a decision to begin filling that void, starting her own company to offer accessible, contemporary books to help young people develop socially, emotionally, and intellectually. 

Free Spirit’s award-winning books offer solid information and jargon-free advice for teens, kids, parents, and educators on a variety of timely topics from bullying and parenting to stress and school success. For more than two decades, Free Spirit Publishing has been the leader in self-help books for kids, building its list from just a few titles to over 150 award-winning books and products, with new titles being published every year.

 Jivaro CXO logo



Jivaro CXO http://www.jivarocxo.com

People are the chief competitive asset of any organization.  For your company, new talent coming in can either build up this asset, or tear it down.  There is no “in between.”  Identifying top people with strong experience and proven track records does not necessarily insure success for your company or your new star. Harvard Business School professor Michael Watkins states that 58% of leaders brought into a new organization fail in the first 18 months at a cost of more than $1M per occurrence.

At JivaroCXO, an outcome-based talent acquisition firm, our mission is to help companies move from merely acquiring talent to successfully integrating it.  We do this by investing time up front into fully understanding your company, your brand and your organizational culture.  With this understanding, we are able to mitigate risks and ensure success throughout every step in the talent integration progress that includes a 90 day on-boarding integration process.  The key components of our process include the following:

  • Employer Brand and Culture Assessment
  • Search Strategy and Planning
  • Search Execution
  • On-Boarding

In addition to providing an integrated search experience, we have engineered our compensation to ensure that we have a direct stake in the long term success of the new people you are bringing into your organization. Our team members have held leadership positions in start-up and major corporate environments. We understand the daily challenges and pressures our clients and candidates face.  And we call upon this experience to ensure we help you attract and retain the talent you need to lead your enterprise and deliver results.  For more information, please contact Sue Schaefer at sue.schaefer@jivarocxo.com. 

 People Architects logo





People Architects http://www.PeopleArchitects.com

People Architects, Inc. brings a fresh innovative approach to:

  • Executive coaching
  • Sales effectiveness
  • Performance improvement
  • Human resource development
  • Leadership and management
  • Change leadership
  • Mmarket research for product/service development 

Dr. Timothy McClernon, CEO and Managing Partner, captures from experts the secrets of how and why they are so successful. The People Architects’ team translates these insights into innovative approaches for training, coaching, e-learning, product development, performance improvement, and change leadership.


We can partner with you in three different models: manage your project from conception to completion, provide our services and expertise to complement your project, or provide coaching to enhance your project deliverables. If you’re ready for a better approach toward performance improvement, contact us. We’ll help you optimize your ROP—return on people.


New Leaf  http://www.newleafbusdev.com/

New Leaf brings experienced business development and marketing services to organizations that are ready to launch a new company or a new product to an indirect sales channel. Companies look to New Leaf to help them re-align their distribution processes to enhance their revenue stream. We position existing and emerging products to the right customers through the right channel partners at the right price. 

Businesses depend on New Leaf to establish a framework to manage their distribution partnerships. Our expertise is in understanding distribution partnering issues including multi-channel sales, indirect sales, reselling, OEM and outsourcing. New Leaf applies its know-how in business development and marketing to help companies build sales channels that grow and thrive. 

Our services include Channel Distribution Strategy, Partner Identification and Qualification, Partnering Marketing Development, Channel Product Launch, and Partner Pipeline Optimization. We also provide channel partner reviews and assessments to evaluate a company's current distribution sales efforts. The reviews and assessments determine the gaps in partnership plans and strategies. These services include Channel Alignment Assessment, Partner Program Review, and Partner Revenue Readiness Review.

With a streamlined distribution channel and the right kind of partner marketing services, New Leaf makes sure your company delivers exceptional value to your partners and customers.  For more information, visit
www.newleafbusdev.com or call Julie Steen at 651-690-4326.



CEO Refresher

The CEO Refresher is an online newsletter on contemporary topics in creative leadership, competitive strategy, change management, and performance improvement. The current issue and online archives have numerous articles by established and emerging authors available free for viewing and printing. The site is content rich and is an easy-to-navigate source of interesting and stimulating insight and information. Several Partnership Continuum articles are included on this site.

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